Though our means would prohibit any large-scale change, we wanted to help. Our initial emphasis was on providing economic relief for those we knew.  However, as the employment challenges were more deep-rooted, our focus shifted towards creating sustainable gains.  Inspired by the story of Muhammed Yunus, the founder of Grameen Bank, we wanted to initiate a project that was self-sustaining, could create jobs, and provide purposeful work.

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We then asked: what does Bhutan have that the world needs?  We realized it was mindfulness. As a Buddhist nation, the country has 10,000 monks and nuns, many of whom have spent their entire lifetime in thoughtful introspection on how to pacify suffering and create lasting happiness. Our aspiration was to bring this knowledge to the West, and use it to encourage more charitable engagement that would create immense societal gains.